Local SEO Services - Google Maps SEO
Rank Higher on Google Maps & Gain a Competitive Edge over your local competition
- Get Local Customers!
- Perfect for your business if you want to targe customers searching within your local area.
Google Maps SEO Services
Google’s local three-pack refers to the top 3 results that appear on google maps after a locally targeted search is carried out. It is more commonly known as the Google Maps 3-pack.
You can help improve your chances of appearing in your own areas Google local pack by making your website mobile-friendly, delivering great locally targeted content, and connecting with other businesses in your local area through backlinking and online networking. Another great way is to have news articles published on your local newspapers website and local online directories such as Yelp and Trustatrader.
Facebook and other social media platforms are also a great way of connecting with local customers, and you can boost your chances of getting in the three-pack by adding your trading address and areas you cover to your social profiles.
We specialise in Google My Business SEO for companies in the UK.
Small businesses often get the most calls and inquiries right from their Google My Business Listing, also known as your Google Map. Google My Business is FREE from Google and it’s vital to your SEO success to rank in the map pack.
Geographical Or Local SEO is big and its only going to get bigger, being the most cost effective form of SEO and Google’s Map pack being in Position Zero on Search results pages its really a no brainier for small businesses to gain visibility at a lower more localised cost.
With Local SEO we target phrases which attract local custom, highlighting your company within Google and other business listings to be prominent to your potential customers.
What We Do & How We Do It?
Why Is Local Pack SEO Important?
When a businesses website appears in a local pack, they get more direct traffic and as a result – more customers. Compared to other marketing or advertising approaches, Google Maps Search Engine Optimisation is an essential and cost-effective choice to consider.
High ROI ( Return on investment )
Company websites that are designed with local searches in mind will produce more sales than those who have a local presence.
Those who provide services locally will want more consumers looking for their company in that local area.
This means that if you invest in the right web design and SEO services, you could expect higher future growth than those who don’t invest in these kinds of services.
How We Can Increase Your Chances of Ranking In Google’s 3 Pack
Businesses with a higher rank on Google maps listings should predict more traffic than those with a lower rank. But it’s hard to rank near the top on your own without expert support.
Brand Recognition
More people looking for your keywords will find out about your brand. This will help your company stand out in a competitive market today and make your brand more conscious tomorrow.
Raise Your Conversions
Since the keywords we aim for yield conversions, the traffic you get would be very useful – traffic that would otherwise have cost you a lot in Google AdWords or other PPCs.
Does Local Pack SEO Work?
According to Google, 4 out of 5 of its users use search engines to find local businesses.
Approximately 58% of local searches are made on mobile devices, a number that is increasing every year.
In addition, 82% of local searchers will be calling or visiting a store (TMP / comScore). And 61 percent of local searches lead to a purchase (Search Engine Watch)— especially if they’re on their mobile phone.
We have one of the best response times to customer emails in the country, you deal with one person and one person only, giving you peace of mind that the person you are speaking to is the person that does the work and you are not being passed from department to department.
Why Google Maps?
Google Maps is one of the most successful ways to get new traffic, phone calls, and people to your location. It is so successful that you may see a dramatic increase in traffic within hours of being properly established on their maps listings.
- Dedicated Local GMB SEO expert assigned to your account
- We set everything up in your name, so you own your listing
- No long term contracts ( 2 month cancelation notice required )
- GMB SEO strategy & Location/Service Area strategy provided
- We track your local SEO maps rankings & results
Google Maps SEO is one of the best and most impressive ways to generate revenue almost instantly for your company.
The only question you should ask yourself if you decide not to invest in Google Maps marketing is, are your customers going to be able to find you first or will they find your cleaver competitors who invested before you did?
How We Rank Businesses Higher In Google Maps
Local pack search results rely heavily on prominence — how well-known, trusted, or talked about is your local business?
Google uses three main variables to assess your relevance: local citations, feedback, and links.
We’ll Get Backlinks To Improve Your MAP pack SEO and Local Organic Search
Referring links to your website that come from well-established local sites are the final main component of Google search algorithms.
This includes educational websites (.edu), the Chamber of Commerce, local news websites, or local networking communities.
Here’s a list of questions you need to address in order to ensure you have the best chances of appearing at the top of local search results and maps listings:
- Do you have highly focused keywords in the title of your web page?
- Are you using a safe, SEO friendly URL?
- Is your company pursuing and optimising NAP for all directories?
- Do you have an up to date blog or social medium where your company appears to be active.
- Does your website look good and work on your mobile phone?
- Is your call to action (CTA) seen prominently?
- Is your phone number seen prominently?
- Is your address on your website?
- Are the navigation menus on your site indexable?
- Does your website offer value to the searchers intent!
We Add Local Citations
Local citations are any mention on the web of your company. They also include the company name, address, and phone number, all known as NAP.
The most common local citations are directories such as Google My Company, Yell.com, Manta.com, etc. Yet Google also counts citations from blogs, newspaper pages, event listings and social media accounts.
Set Up Ways For Your Customers To Review You
Reviews of your company are very crucial.
What do people say about your business on sites like Yelp, TripAdvisor, local business magazines, etc.?
Google counts the amount and quality of feedback to help you assess how your content ranks in local search results.
Customer Testimonials
Steven May
Originally commissioning a re-design of our website in the automotive business, and then moving on to the SEO Service and marketing, I knew it takes time I trusted and believed in the the process. I’m so glad i did, Adam took our business from nothing, making a few sales here and there with a clunky website, to now making over 4000 sales a month and growing.
100% recommend Adam and Rivmedia, trustworthy and reliable. We’ve launched a few other brands recently and I’m confident we will do great things with them too.
Bakhyt Weeks
Murray Gardener
Nicholas Wallwork
Kent Löfgren
Our Local and Small Business SEO Packages
- Our Local SEO plans are a cheaper alternative for small businesses wanting to be seen in search engines for terms/phrases surrounding their local area; I.e "Builders Kings lynn", "Plumbers Norwich", "Metal fabrication Norfolk". These phrases focus on bringing local customers to your website rather than a national or global audience that maybe required for an e-commerce store.
Google Maps SEO FAQ
How Does Local SEO Work?
Local SEO allows companies to market their goods and services to local consumers and prospects. It’s also allows companies to collect data for local search. Search engines depend on local indicators such as locally related content, local news stories, social media accounts, local connections, locally placed backlinks and map citations to provide the person searching with the most relevant local results. Rivmedia can do all of this for you, taking the stress out of your local SEO and rankings.
As well as optimising your website with better title tags, meta descriptions, header tags and on-site content we will work on your off-site local SEO which includes optimising your Google My Business, improving your backlinks, ensuring your name, address and phone number are correct and consistent online, creating and engaging on social media pages and much more!
How Much Does Local SEO Cost?
The cost of local SEO services can vary too. Not all companies are the same, and therefore one size doesn’t fit all when it comes to our SEO services. We prefer to get to know what our customers want and need, how much local SEO they require and what their competition is doing. You will always know exactly where your money goes, and we will give you our full strategy before we get started.
If you are in a competitive industry, then you may need to invest more money in your local SEO. This is because we will need to create and publish a lot of content to build your domain authority and online presence to outrank your competitors. If you have multiple locations and require local SEO in various areas, then you can expect to pay per location. If you want to promote individual items or multiple services in their own local areas, then this will also be factored in. The more work we need to do, the more the price will be. Get in touch for more information.
Is SEO still important in 2024?
While new technologies like voice search and AI assistants are emerging, people still overwhelmingly rely on search engines like Google to find what they need. As long as this behavior holds true, SEO will remain crucial.
Why is SEO important for your business ?
SEO, or search engine optimisation, consists of strategies to help businesses rank higher on the search engines. When most people search for a business, product, category, or question, they tend to look at the top results. Being at the top of the results means it’s easier for people to find your business, allowing you to get more traffic and a source of quality leads and customers.
What Is Local SEO?
Local SEO is search engine optimisation that optimises your website on-site and off-site, so it appears in search results that appear for local searches and searches online that relate to specific areas. Businesses utilise local SEO when they operate in certain areas so that local people can be made aware of their presence. If you are a plumber who provides services in Norfolk, then you’ll want to target keywords like ‘plumbers in Norfolk’, not just the keyword ‘plumbers’ which would only be useful if you were operating a nationwide plumbing service as it’s no area-specific.
One of the easiest ways to establish yourself locally online would be to claim and optimise a Google maps listing which appears at the top of local Google (and other search engines) results pages. To set this up, you will need to get yourself a Google My Business listing. Over 50% of businesses have not claimed their google my business listing, which is a staggering number. There is much more that can be done to optimise a site to gain a local presence; however, a maps listing with sites like google, bing and apple to name but a few should be the place to start your local SEO journey. A professional SEO company like Rivmedia can do the rest and can even get your map listings set up and optimised on your behalf.
How Long Does It Take To Rank In Local Search Results?
This is a question that almost everyone asks us, and the answer depends on the business you have, how competitive your industry is, how many similar businesses already rank well locally online in your target areas and if your website and domain are new or old.
If you already have a website and some local web presence then it will be much easier and quicker to get you ranking, we’ll probably just need to make a few tweaks and a lot of content, and you’ll be ranking in no time. If your website is new and we are building the site from scratch, or you’ve not long had it built and put online then we’ll need to do a lot more work, results may be slower at the beginning however will soon pick up once google starts picking up the new online data and correlating it to your site. If you are in a more competitive industry and the number of similar businesses in the local area is high, then it will take a lot more work to get you above them, but the good news is that we can check what they have done to get where they are, replicate it and then add to it in volumes to push you ahead of the rest!
Is Local SEO Worth It?
If your budget allows, SEO is 100% an investment that you should start sooner rather than later. If you keep putting it off, you’ll never get to where you and to be and the wait to get to the top of those local search results will get longer and longer. If you have a small company you should know that local SEO is very important, while other people in your local area are getting more and more sales each day, you’re not there to grab any of those sales! If it’s too much for you to handle the local SEO yourself, then it’s best to hire an agency like Rivmedia to do it all for you, we’ll work on your budget and let you know what we can do!
The answer to the question, is local SEO worth it? Is YES, 1 million percent! If done properly, it’s an invaluable asset that you and your company would be investing in for now and for the future of your company.
Why Choose Rivmedia for Google Maps SEO services?
In Google Maps business SEO searches and local organic phrases, we will help you rank higher by:
- Optimising the quality of the website for local searches
- Study keywords to evaluate the most powerful and high-volume keywords
- Creating and optimising existing content based on relevant search terms
- Ensure that your website template is streamlined and mobile-friendly.
- List your website on local business listings, such as yelp or google locations with a consistant NAP.
- Correcting and increasing the number of local quotations
- Helping you get local feedback on google
- Build local backlinks to your website to increase organic traffic
- And a lot more
Key: It doesn’t matter how large the rivals are or what they’re doing right now. Partner with us and within time we get you into the mix.
With a deep understanding increasing conversions and traffic, gaining local exposure, we leverage Google Maps SEO to increase your visibility and attract more customers.