Attract Local Customers to your business.
LOCAL SEO SERVICES.
Perfect for your business if you want to target potential customers searching within your local area.
Our Local Search engine optimisation for Small Business
Geographical Or Local SEO is big and its only going to get bigger, being the most cost effective form of SEO and Google’s Map pack being in Position Zero on Search results pages its really a no brainier for small businesses to gain visibility at a lower more localised cost.
With Local SEO we target phrases which attract local custom, highlighting your company within Google and other business listings to be prominent to your potential customers.
Our Local and Small Business SEO Packages
Our Local SEO plans are a cheaper alternative for small businesses wanting to be seen in search engines for terms/phrases surrounding their local area; I.e “Builders Kings lynn“, “Plumbers Norwich“, “Metal fabrication Norfolk“. These phrases focus on bringing local customers to your website rather than a national or global audience that maybe required for an e-commerce store.
Check out our Local SEO plans
Upto 5 Phrases ( Locale Specific )
Google Business Management
Basic Keyword Research
Upto 10 Phrases ( Locale Specific )
Google Business Management
Basic Keyword Research
Upto 15 Phrases ( Locale Specific )
Google Business Management
Full Keyword Research
Low Risk - Brand building - Quality SEO practices
If you believe you may need something a little more powerful with more reach and exposure please get in touch to discuss our national or international organic and PPC options. These options start at £750 Per month please contact us.
Local SEO is search engine optimisation that optimises your website on-site and off-site, so it appears in search results that appear for local searches and searches online that relate to specific areas. Businesses utilise local SEO when they operate in certain areas so that local people can be made aware of their presence. If you are a plumber who provides services in Norfolk, then you’ll want to target keywords like ‘plumbers in Norfolk’, not just the keyword ‘plumbers’ which would only be useful if you were operating a nationwide plumbing service as it’s no area-specific.
One of the easiest ways to establish yourself locally online would be to claim and optimise a Google maps listing which appears at the top of local Google (and other search engines) results pages. To set this up, you will need to get yourself a Google My Business listing. Over 50% of businesses have not claimed their google my business listing, which is a staggering number. There is much more that can be done to optimise a site to gain a local presence; however, a maps listing with sites like google, bing and apple to name but a few should be the place to start your local SEO journey. A professional SEO company like Rivmedia can do the rest and can even get your map listings set up and optimised on your behalf.
Local SEO allows companies to market their goods and services to local consumers and prospects. It’s also allows companies to collect data for local search. Search engines depend on local indicators such as locally related content, local news stories, social media accounts, local connections, locally placed backlinks and map citations to provide the person searching with the most relevant local results. Rivmedia can do all of this for you, taking the stress out of your local SEO and rankings.
As well as optimising your website with better title tags, meta descriptions, header tags and on-site content we will work on your off-site local SEO which includes optimising your Google My Business, improving your backlinks, ensuring your name, address and phone number are correct and consistent online, creating and engaging on social media pages and much more!
This is a question that almost everyone asks us, and the answer depends on the business you have, how competitive your industry is, how many similar businesses already rank well locally online in your target areas and if your website and domain are new or old.
If you already have a website and some local web presence then it will be much easier and quicker to get you ranking, we’ll probably just need to make a few tweaks and a lot of content, and you’ll be ranking in no time. If your website is new and we are building the site from scratch, or you’ve not long had it built and put online then we’ll need to do a lot more work, results may be slower at the beginning however will soon pick up once google starts picking up the new online data and correlating it to your site. If you are in a more competitive industry and the number of similar businesses in the local area is high, then it will take a lot more work to get you above them, but the good news is that we can check what they have done to get where they are, replicate it and then add to it in volumes to push you ahead of the rest!
The cost of local SEO services can vary too. Not all companies are the same, and therefore one size doesn’t fit all when it comes to our SEO services. We prefer to get to know what our customers want and need, how much local SEO they require and what their competition is doing. You will always know exactly where your money goes, and we will give you our full strategy before we get started.
If you are in a competitive industry, then you may need to invest more money in your local SEO. This is because we will need to create and publish a lot of content to build your domain authority and online presence to outrank your competitors. If you have multiple locations and require local SEO in various areas, then you can expect to pay per location. If you want to promote individual items or multiple services in their own local areas, then this will also be factored in. The more work we need to do, the more the price will be. Get in touch for more information.
If your budget allows, SEO is 100% an investment that you should start sooner rather than later. If you keep putting it off, you’ll never get to where you and to be and the wait to get to the top of those local search results will get longer and longer. If you have a small company you should know that local SEO is very important, while other people in your local area are getting more and more sales each day, you’re not there to grab any of those sales! If it’s too much for you to handle the local SEO yourself, then it’s best to hire an agency like Rivmedia to do it all for you, we’ll work on your budget and let you know what we can do!
The answer to the question, is local SEO worth it? Is YES, 1 million percent! If done properly, it’s an invaluable asset that you and your company would be investing in for now and for the future of your company.
If you’re looking for an SEO agency in Norfolk then we are you people! We know the local lingo, the best places to advertise locally, the local press and we already know many of the places they visit online! As a company that ranks for its own services which promotes ranking other people’s sites, we are in a damn good position to say that we can definitely help you promote and benefit from ranking your company using our local SEO services. Get in touch to see how we can help you!
What our Local SEO services include
Let us manage your Search engine optimisation and local Listings, while you focus on your business
Sometimes businesses focus in the wrong places, identifying a keyword they wish to rank for no knowing that its extremely non-competitive and will bring them very little visitors. We audit and find keywords that attract the most visitors or visitors that are most likely to convert into a high quality visitors such as a sale or enquiry.
Adding your business to Google, Bing, Apple and other major Map providers is often somewhere which is under optimised, we optimise all of your listings giving everyone as much info as possible to find your business or service.
We provide in-depth monthly ranking reports, outlining ranking differences, fluctuations and a brief overview of our expectations for the coming months. On larger campaigns we also provide comprehensive analytic comparisons on ranking differences showing possible conversions/sales based on incoming local traffic/visitors.
We will set you up for visitor tracking on Google Analytics which shows you how many visitors you received, where they came from and how many of them converted to a specific action on your site such as filling out a contact form. This is essential for establishing a ROI and we use this as part of our monthly reports. If on On-page SEO is also included in your package we give options for heatmap and real time visitor tracking.
When there is “News worthy” information surrounding your business, such as new product lines, new store opening we perform Press Releases about your business to be distributed online. This not only creates more awareness about your company and brand, but can also improve certain ranking factors. We perform outreach and link building on quality, highly related local sites to raise more awareness.
More often than not a customers website simply isn’t up to the job of achieving the best results, we make recommendations and carry out technical SEO audits to give every website the best chances of gaining local custom. Sometimes this may include a complete redesign or various redevelopment to reach your goals.
SEO consulting is apart of the package, Our goal is to make your business successful locally so we may make recommendations which you can choose to act upon or leave. As well as SEO we have years of experience in web design, conversion optimisation, pay per click, social media and monetisation strategies such as affiliate marketing and e-mail marketing. In these sessions we aim to help you make more from your business online.