A freelance SEO consultant in Norfolk. Not another agency.
SEO in Norfolk done the direct way: one consultant with twenty years of search experience, working hands-on with your business. You get the audits, the strategy and the actual work, from the same person who answers the phone.
★★★★★ Rated on Trustpilot & Google · Kings Lynn, Norfolk
Your SEO consultant
What hiring a freelance SEO consultant actually changes
The work is the same discipline an agency sells. What changes is who does it, who you talk to, and how much of your budget reaches the work itself.
The typical agency experience
- An account manager between you and whoever does the work
- Your site is one of forty in a junior's queue
- Templated reports padded with vanity metrics
- Strategy decided once, then left on autopilot
- Overheads and margins built into every invoice
Working with me
- Direct access to the person doing the work, always
- A small, deliberately limited client list
- Plain-English reporting on rankings, traffic and enquiries
- Strategy revisited every month as results come in
- You pay for expertise and hours, not office rent
Three engagement formats, from one-off to ongoing
The SEO audit & roadmap
A deep, honest review of your site, rankings and competitors, delivered as a prioritised plan in plain English. Act on it yourself, hand it to your developer, or bring me in to execute it.
Best for: businesses that want clarity before committing to anything ongoing.
Hands-on monthly SEO
I do the work: technical fixes, content, local signals, authority building, measured monthly and adjusted as your market moves. The full Norfolk SEO service, without the agency wrapper.
Best for: owners who want it handled by someone they can actually ring.
Consultancy on call
Strategy sessions, second opinions, migration and launch planning, or guidance for your in-house team. You keep the doing; I keep you off the expensive mistakes.
Best for: teams with hands but not twenty years of scar tissue.
What my Norfolk SEO services actually cover
There is no cookie-cutter package. Your strategy is shaped by your goals, your competition and your budget, built from these six disciplines in whatever mix moves the needle for you.
Website audit & consultation
A full analysis of your search performance, on-page elements, technical health, content gaps, backlink profile and competitor positioning, delivered as a clear, prioritised roadmap of what to fix and why.
Keyword & competitor research
Understanding who your real competition is in search and where the gaps are. I map the keyword landscape for your industry across Norfolk and beyond, finding the terms where you can realistically win.
Technical SEO
Beyond the basics: infrastructure, crawlability, indexation, site speed, server configuration, redirect chains and Core Web Vitals. The hidden issues that stop search engines ranking you properly, found and fixed.
Content writing & marketing
Content that serves a purpose: answering the questions your customers are actually searching for, targeting keywords with commercial intent and building topical authority. Every piece designed to attract, engage and convert.
Link building & digital PR
Quality backlinks remain one of Google’s strongest signals. Authority earned through targeted outreach, content marketing and press coverage from relevant, trusted sources that actually move rankings.
Google Business management
For Norfolk businesses local visibility is everything. Google Business Profile optimisation, local citations and prominent map-pack results across Norwich and the wider county. See local SEO.
“The SEO consultant you want in your corner”
Get SEO wrong and you’re invisible. Get it right and your website becomes your best salesperson, working around the clock while you run the business. Everything I do is based on real data, not guesswork: whether that’s ranking for local searches in Norwich, competing for county-wide terms across Norfolk, or going after national keywords in your sector.
I love helping a Norfolk company outrank the big agencies and national chains in its own backyard. And when you’re ready to grow beyond the county, I build the foundations for that too, through our wider SEO services.
Research & strategy. I dig into your market, audit your site and find exactly where the opportunities and quick wins are.
On-page & technical SEO. Speed, crawlability, content structure, schema and internal linking: the foundations everything else compounds on.
Content & authority. Targeted content backed by link building and digital PR that earns trust with Google.
Reporting you can understand. No vanity metrics: rankings, traffic and leads, with plain commentary on what worked and what’s next.
No lock-in contracts. Monthly rolling agreements with full transparency. You stay because the results speak for themselves.
Local knowledge is a ranking factor you can't buy remotely
Based in Kings Lynn, I've ranked Norfolk businesses for years, and run my own trading brands in competitive national markets. I know which local directories matter, how West Norfolk searches differ from Norwich, and what "near me" really looks like out here. Norfolk SEO services from someone who actually lives in the market.
A Norfolk-first approach that scales
From Norwich city centre to the North Norfolk coast, I’ve helped businesses across the county build strong local search visibility. The same foundations carry you into regional and national markets when you’re ready.
Google Business Profile optimisation to rank in the map pack for “near me” searches.
Location pages for the areas you serve: Norwich, King’s Lynn, Cambridge, Thetford and beyond.
Locally relevant content tied to Norfolk’s culture, events and seasonal trends.
Citation building and local links that strengthen your presence across directories and community sites.
Book a free consultation and see exactly where you stand
When someone in Norfolk searches for what you offer, they’re ready to buy. The only question is whether they find you or the competition. Most businesses I speak to see enough value in the audit to get started straight away; no pressure though, it’s genuinely free and there’s no hard sell.
A full website audit covering technical health, on-page SEO and content gaps.
A competitor analysis showing where your rivals are winning, and where they’re vulnerable.
A prioritised action plan you can use straight away, whether you work with me or not.
Changes within 48 hours if we go ahead. Agencies are still scheduling your onboarding call.
An SEO partner who treats your business like their own
Big agencies charge premium fees for junior teams working through templated checklists. You might find cheaper options too. Cutting corners saves money today and costs far more in lost rankings tomorrow; my strategies are built for long-term growth.
Your budget stays on the work
Every penny goes into hands-on SEO. Not agency overheads, not offshore subcontractors, not fancy pitch decks.
Deep technical expertise
Beyond meta tags: site architecture, crawl budget, Core Web Vitals and structured data, the things most agencies gloss over.
Local dominance
Owning the searches that matter most to your business across Norfolk and Norwich.
Content that converts
Blog posts, landing pages and guides built around what your customers are genuinely searching for.
Authority that lasts
Backlinks from trusted local and industry sources that build lasting search equity, not rented rankings.
Not ready to commit?
No pressure, just actionable insights. Your next customer is searching right now. Will they find you, or your competitor?
Start with the free check, then decide if you need a consultant
Real visitor speed, page coverage, trust signals and your Google profile against the competition, ranked by what matters. If the basics are fine, it says so.
Questions Norfolk businesses ask before hiring me
Why choose a freelance SEO consultant over an agency?
Agencies often assign junior staff or outsource the work, which slows things down and dilutes the quality. When you work with me, you are working with the person doing the SEO: 20+ years of experience, no middlemen. You will typically pay less than agency rates while getting more senior-level input, faster execution, and someone genuinely invested in your results rather than hitting upsell targets.
How quickly will I see results from SEO?
Most clients see meaningful ranking improvements within 8–12 weeks, and exceptional local results inside four months. There are usually quick wins early on too: fixing technical issues, optimising existing content and improving your Google Business Profile can lift traffic much sooner. I prioritise the high-impact work first and share monthly progress reports so you always know what has been done and what is next.
Can you help my industry specifically?
I have worked with trades, hospitality, professional services, automotive, manufacturing, property, ecommerce and more. SEO principles are the same regardless of industry; what changes is the strategy. I research your specific market, competitors and customer search behaviour to build an approach that works for you.
What does your SEO service actually include?
Everything starts with a thorough audit of your website and competitive landscape. From there I build a bespoke strategy covering technical SEO, on-page optimisation, content, link building and local SEO, tailored to your goals and budget. You get monthly reporting, direct access to me for questions, and a clear roadmap of priorities. No lock-in contracts: I work on a monthly rolling basis because the results should earn your continued business.
How much does SEO cost?
It depends on the scope of work, competition in your market and what you are trying to achieve. I offer monthly retainers and one-off project work such as audits or site migrations. Local SEO packages start from £350 a month; see the pricing page. As a freelance consultant with lower overheads than agencies, my rates are competitive while still delivering senior-level expertise.
Do you only work with Norfolk businesses?
Norfolk and Norwich are my home base and where many of my clients are, but I work with businesses across the UK and internationally. SEO works regardless of geography: I can optimise a website targeting customers in London or overseas just as effectively. That said, my understanding of the Norfolk market gives local businesses a genuine edge in dominating local search.
Before you hire anyone for SEO
SEO has a trust problem, and it's earned. Every business owner I meet has either been burned by an agency or knows someone who has: long contracts, mystery deliverables, reports that never quite explain where the money went.
So here's how I work instead. Before we start, I'll tell you honestly whether SEO is even the right spend for you right now, sometimes it isn't, and a better website or a Google Ads campaign would return more. If we do work together, you'll know exactly what I'm doing each month, why, and what it changed. No lock-ins. If the results don't hold me to account, nothing else should.
If that sounds like the way you'd rather buy SEO, get in touch. The first conversation costs nothing and you'll get a straight answer either way.
rivmedia.
Talk to the consultant, not a sales team.
Tell me your website and what you're trying to grow. I'll take a look before we speak, so the first call is already useful.
Mon–Fri, 9am–5pm · Kings Lynn, Norfolk · You'll always speak to the same person.